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Author: Judkins, Rod

Popular psychology

Published on 31 December 2015 by Hodder & Stoughton (Sceptre) in the United Kingdom.

Paperback | 352 pages
130 x 196 x 19 | 250g

OVER 150,000 COPIES SOLDNOW WITH 13 NEW CHAPTERS TO UNLOCK YOUR CREATIVITYLearn the art of creative thinking to transform your mind, your work, and the world around youToo often we go through life on autopilot. We restrict our imagination and stifle our decision-making. But by learning from some of the world’s greatest innovators, we can transform everyday choices into creative opportunities.

Drawing on an extraordinary range of examples – from Barbie to the Dada Manifesto, from failing film directors to Nobel Prize-winning economists – this fascinating book will inspire you to think more boldly and creatively.

SEE HOW THE ART OF CREATIVE THINKING IS CHANGING READERS’ LIVES’One of the most inspiring and beautifully written bo